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Effetto Italy attended 2018 IMEX America show, led by Jessica Loesch and Courtney Regan Stewart

What Happened in Vegas…

By: Effetto Italy  On: October 23, 2018  In: Corporate News 

Last week, Effetto Italy once again attended the 2018 IMEX America show in Las Vegas, led by Jessica Loesch and Courtney Regan Stewart. Roughly 12,000 attendees browsed the exhibits at the Sands Expo center, proving that the industry continues to be strong. Our booth, nestled in the Italia pavilion, was visited by new clients and old friends alike. And it was agreed that no one does a 4 pm Aperitivo quite like Italy, replete with arancini, bruschetta, and of course, Aperol spritzes.

We had a blast at some of the evening receptions this year – nothing says party like Vegas. The fabulous SITE Night was held at the Brooklyn Bowl this year and was a great opportunity to catch up with our friends and meet new ones as well. The DMC Network’s Talent Show at the Cosmopolitan was also non-stop laughs.

But the best part of this show is sitting down with our clients. Finding out what buyers in the industry want and need and learning how we can offer the best solutions is always invaluable. Once again, we heard that for a DMC, creativity is the key ingredient in providing an amazing result. We couldn’t agree more!

Were you at IMEX America? Tell us about your experience below!


Ciao for now!
The Effetto Italy team


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